When you buy a YA.BE product, you don’t just receive a formula. You receive a guided meditation designed to accompany you on a journey of self-discovery.
Choose your product
Every YA.BE product has its own voice, its own meditation. A voice designed for you, for a daily appointment with yourself.
Enter the code
On the packaging you'll find a QR CODE or a code to enter on the site. Either way, you'll access the podcasts dedicated to the product you're holding directly.
Listen
No rush, no fixed duration required. The meditation lasts just long enough to make space for the gesture, not the other way around.
Many products stop at the first level.
They promise a pleasant texture, an enveloping scent, an immediately enjoyable consumption experience. It’s a legitimate level, but partial—and on its own it doesn’t build awareness, it only builds habit.
It’s the difference between applying a cream and taking care of yourself. Between consuming a product and experiencing, every day, a small act of awareness.
Traditional skincare treats the skin as a surface to correct. We treat it as a point of contact between what you apply and what you feel.
Applying a product is not a mechanical operation. It’s a gesture that can be distracted, or it can become presence. The difference between the two lies not only in the product we use, but in the quality of attention we bring to the act.
Enter the code you’ll find on the packaging here to access your guided meditation.